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Oyster Story – Celebrating 100 Years of an Icon

VideoMay 12, 2026·49,636,460 views

In the beginning, there was the Oyster. Rolex’s first waterproof wristwatch, the blueprint for a century of watchmaking innovation. A watch that symbolizes modernity and accompanies human achievement. One hundred years after its creation, the Oyster continues its perpetual revolution. A reliable, robust and practical object, the Oyster has spent a century on the wrists of those facing the toughest conditions. A century that saw the Oyster evolve into a family of watches that are now considered definitive benchmarks. Discover more https://on.rolex.com/4w3TX0J #Rolex #OysterStory